Library books to get advertising inserts

Library patrons in some areas of the United Kingdom will soon receive a little something extra when they check out a book--an advertising insert. According to a report on BBC News, the advertising promotion is offering advertisers 500,000 inserts through a number of county libraries. The program aims to cover the United Kingdom by the middle of 2008 with approximately 3 million inserts per month. For further information, read the full article.